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Home> Our Advantage> Tailored Outlet Level Execution
 
Tailored Outlet Level Execution

MAKING THE RIGHT IMPACT IN YOUR STORE, EVERY TIME

Execute Marketing Programs at the Outlet Level
You’re striving for simply the best guest experience at every restaurant location. Coca-Cola Foodservice has the expertise to execute ideas at the outlet level—optimizing results. We apply a disciplined approach—our proprietary Beverage Marketing Model—to turn ideas into unique initiatives against segmented consumer occasions and needs.

Programs and Tools to Build Awareness and Trial
We build a customized, comprehensive merchandising program that will keep beverages top of mind, generating trial and increasing sales.

Coca-Cola’s three essential elements of effective merchandising:

  1. Putting the right message at each phase of the purchase process
  2. Placing merchandising where guests are most likely to be influenced
  3. Using crew suggestive selling

Answers at Your Fingertips
Through cokesolutions.com, you have easy access to a variety of marketing tips, ideas, tools and solutions that you can apply from the chain to the outlet level to help build your total beverage business.

 
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